News & InsightsActually, The Data Shows Republican Campaigns Are Turning UP The Volume On Tax Reform.
The Reuters’ headline of May 7 could not be more wrong when it stated “Republicans in key election races turn down volume on Trump's tax cuts.” In fact, Republican candidates for federal office are running ON taxes more than anything...
David Seawright has been named Vice President of Client Strategy
I am pleased to announce that David Seawright has been named Vice President of Client Strategy for Deep Root Analytics. Since his start at Deep Root in 2014, David has taken on increasing responsibilities in improving our media analytics offerings,...
2018 Hispanic Study
As covered by Mike Allen of Axios ("How Each Party Can Court Hispanic Voters"): This memo is based on the findings of a national, online survey among N=3000 Hispanic adults, ages 18+, from December 14, 2017 to January 5, 2018. ...
THE OLYMPICS’ MOST POLARIZING SPORT
Forget immigration: Women’s hockey might be the nation’s most polarizing subject. Democrats are 29% more likely than the general population to watch women’s hockey in the Winter Olympics. Republicans are 44% less likely to watch it. Those are two findings...
2018 Winter Olympics Viewership
EXECUTIVE SUMMARY Deep Root Analytics recently surveyed US adults about their likelihood to watch the 2018 Winter Olympics. We found that most Americans plan on watching at least some of the games, and that there is wide variation in popularity...
DEEP ROOT ANALYTICS ADDS FOUR KEY PROFESSIONALS TO ITS GROWING TEAM
Arlington, VA, January 8, 2018 – Deep Root Analytics, a leading predictive media analytics company that creates multi-sourced media data platforms for television audience targeting and ad monitoring, announced today that it has added four (4) talented professionals to its...